Headquarters

Madrid, Spain

Industry

Roles

Art Direction

Branding

Advertising

HEADQUARTERS

HEADQUARTERS

My College Bedroom (MI)

INDUSTRY

INDUSTRY

Enetertainment

ROLES

ROLES

Content Creation

Video Editing

Social Media Management

BRIEF

BRIEF

BRIEF

Entertain oneself while pursuing a deep passion of yours, all while creating a large social media community, following and engagement with an audience of similar interest and excessive amount of time on their hand.

SOLUTION

SOLUTION

SOLUTION

With the peak of the COVID pandemic and the rise of the internet, lonliness epodemic, I decided to use the small amount of money I had to bring beloved (anime) characters to life via cosplaying, makeup artistry and pure determination. Along the way, I fostered a thriving online community, and even profited from donations and Tiktok monitizations.

+600,000

Followers (Peak)

0

Videos

+12,000,000

Likes

FILMING, EDITING & POSTING VIDEOS

FILMING, EDITING & POSTING VIDEOS

FILMING, EDITING & POSTING VIDEOS

With a fifty dollar tripod and ring light from Amazon, I filmed, edited and posted nearly 150 videos on the TikTok and Instagram platform combined. Following the trends at the time with my own playful twist, I was able to gain supportive engagement on both my weekly content and livestreams, all which were monitized.


Below are a few of my most popular videos, including my most viral video with 13M views and 2.3M likes.

13M Views / 2.3M Likes

1.1M Views / 279K Likes

526K Views / 135K Likes

1.4M Views / 332K Likes

538K Views / 120K Likes

495K Views / 100K Likes

INSTAGRAM PHOTOSHOOTS

INSTAGRAM PHOTOSHOOTS

INSTAGRAM PHOTOSHOOTS

Outside of the video content, I became my own personal photographer as I staged and shot photoshoots in costume. Each photo showcased the personality of the fictional character portrayed.

SPONSORSHIP CONTENT

SPONSORSHIP CONTENT

SPONSORSHIP CONTENT

With the growth of my account(s), TikTok's guidelines qualified me to monetized my contact, inviting livestream donations and paid sponsorship. From contacts to clothing, I created organic, transition videos as well as product breakdowns.

53K Views

12.5K Views

46.7K Views

Content Creator: Sarah-Marie Sosa (@siraminu)