After a marketing controversy, rebrand a project that clarifies the
In the aftermath of the Dylan Mulvaney collaboration "scandal", Bud Light's pleading for was not very girl-pop camp of them to do. My
BEER CAN PACKAGING DESIGN
Taking inspiration from the original concepts, the expanded OOHs and prints have been enhanced with an emissive refresh with flares, smokes and dramatic effects - showcasing the black coffee in an even moodier, delicious purple solar eclipse.
Art Direction: Sarah-Marie Sosa
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